Almost Friday Media, the dynamic digital content network and comedy production hub born from the popular Instagram meme account Friday Beers, has recently announced an exciting new chapter in its journey. The company has signed a partnership with Range Media Partners, a move that is set to propel Almost Friday into the realm of traditional entertainment. This collaboration is particularly notable as it will see Range Media helping Almost Friday expand its reach into film and television, building on its existing success in short-form series and podcasts. As Variety previously reported, Almost Friday is already dipping its toes into the world of television with a project based on its satirical short-form series “Entrapranure,” which cleverly mocks the alpha-male, “grindset” archetype that has become so prevalent in modern culture. The TV pilot for this project is being produced in collaboration with Danny McBride’s Rough House Pictures, a company also signed to Range Media, and will star Chester Collins as the ruthless motivator Royce du Pont. This is just one of several projects in the works for Almost Friday, signaling a bold expansion for the company.
Almost Friday Media was founded in 2019 by brothers Max, Jack, and Sam Barrett, who initially built their audience through the Instagram account Friday Beers. The account, which targets men aged 21-34, quickly evolved from a simple meme page into a full-fledged lifestyle brand. Today, Almost Friday encompasses merchandise, newsletters, and even a real-life bar in Nashville, becoming a cultural touchstone for its audience. Despite its success in these areas, the company has always had its sights set on producing the kind of irreverent, over-the-top comedy that once dominated the big screen—movies like “The Hangover” and “Old School” that defined a generation of comedy lovers. With its partnership with Range Media, Almost Friday is now in a prime position to bring this vision to life, delving deeper into the world of traditional entertainment and leveraging its unique voice to create content that resonates with its loyal fanbase.
The Almost Friday team is a testament to the company’s commitment to creativity and innovation. The leadership includes president and COO Andrew Kenward, who brings a wealth of experience in scaling businesses and navigating the complexities of the entertainment industry. Jacob Selzer, the head of sports and unscripted content, is another key player, having honed his skills in creating engaging, real-world content that connects with audiences on a personal level. Tyler Falbo, the head of scripted content, is the driving force behind Almost Friday’s narrative-driven projects, ensuring that the company’s voice is consistent and impactful across all mediums. Rounding out the executive team is KC Murphy, the head of sales, who works tirelessly to build partnerships and expand Almost Friday’s reach. Beyond the executive team, the company boasts a talented group of sketch comedians, including Will Angus, Liam Cullagh, Eilise Patton, Billy Langdon, Chester Collins, Will Donnellon, and more. These performers regularly entertain audiences with live shows under the banner of Almost Friday TV, further cementing the brand’s reputation as a hub for fresh, hilarious content.
Almost Friday Media’s foray into television is a natural progression for a company that has already proven its ability to engage audiences across multiple platforms. The “Entrapranure” series, in particular, is a perfect example of the company’s ability to craft content that is both timely and timeless. By satirizing the alpha-male archetype, Almost Friday is tapping into a cultural conversation that is increasingly relevant in today’s world. The character of Royce du Pont, played by Chester Collins, is a masterfully crafted parody of the self-help gurus and motivational speakers who have become ubiquitous on social media. With the help of Rough House Pictures and the expertise of Range Media, Almost Friday is poised to bring this character—and the larger-than-life world he inhabits—to a wider audience than ever before. The company’s ability to balance humor with commentary is a rare gift, and it’s something that sets Almost Friday apart from more straightforward comedy outfits.
As Almost Friday Media continues to grow, it’s clear that the company’s roots in social media have provided a strong foundation for its future endeavors. The Barrett brothers’ decision to leverage the success of Friday Beers as a launching pad for a broader entertainment empire was a stroke of genius. By building a dedicated fanbase through memes, merchandise, and live events, Almost Friday has created a loyal community that is eager to follow the brand wherever it goes. This level of engagement is a rare commodity in the entertainment industry, and it’s something that will undoubtedly serve Almost Friday well as it ventures into new territories. The company’s commitment to staying true to its voice while exploring new creative avenues is a recipe for success, and it’s something that will continue to attract fans and partners alike.
Looking ahead, Almost Friday Media’s partnership with Range Media Partners is just the beginning of what promises to be an exciting new chapter for the company. With a slate of projects in development and a talented team of creators at the helm, Almost Friday is well-positioned to become a major player in the world of comedy. Whether it’s through film, television, live shows, or even its Nashville bar, the company is dedicated to bringing its unique brand of humor to as wide an audience as possible. By staying true to its roots while embracing the opportunities of traditional entertainment, Almost Friday Media is setting a new standard for what it means to be a modern comedy brand. As the company continues to evolve, one thing is certain: Almost Friday is here to make you laugh, and it’s just getting started.
