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Not everything in Hailey Bieber’s skincare routine comes from Rhode.
The model shared a snap of Avène Cicalfate+ Restorative Protective Cream beside two of her own brand’s bottles on Instagram Stories Tuesday, captioned simply, “couldn’t live without.”
And while the French drugstore brand is already on the affordable side, right now the Bieber-loved balm is 30% off on Amazon.
It’s not the first time she’s praised Cicalfate+, as she also included it in a 2023 TikTok about products she’d been using while her skin was “feeling irritated.”
“Usually when my skin gets like this I only reach for products that will help calm and heal the skin while keeping bacteria away,” she explained at the time.
She’s not alone in her obsession; Nicola Peltz Beckham shared her own Instagram Stories shoutout in 2023, while Olivia Culpo compared Cicalfate+ to Augustinus Bader’s The Cream (which costs nearly 10 times as much) on Amazon Live.
“I like these the same, and that really says something … I can’t really tell the difference, to be honest with you,” she said of the “great” Avène bestseller.
Even Dr. Jason Diamond, an in-demand Hollywood plastic surgeon, told Page Six Style he’s a fan of the “quality” buy.
Meanwhile, Kendall Jenner name-dropped the Cicalfate+ Repair Lip Cream in an Allure interview.
And the brand’s Eau Thermale face spray’s been linked to everyone from Gwyneth Paltrow and Irina Shayk to Spencer Pratt, who’s so obsessed with the stuff he once told Refinery29 he spritzes it on about “five times a day.”
With both of those products also on sale, it’s the prime time to try the French pharmacy staples yourself — for far less than a flight to Paris.
Why Trust Page Six Style Shopping
This article was written by Hannah Southwick, Commerce Writer/Reporter for Page Six Style. Hannah spies deals on actually affordable celebrity-worn styles, puts Hollywood’s favorite labels to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.
