Summarize and humanize this content to 2000 words in 6 paragraphs in EnglishIt begins with a movement. A flicker, barely perceptible. The air seems to shift, woven from light, as if the ground beneath our feet is a vibrating membrane between here and elsewhere. And then it happens: an exodus. Not out of the world, but into another—one that begins with the first step through the doors of Bolon’s Fuorisalone 2025.Welcome to Exodus: A Journey Beyond Reality, a collaboration between JoAnn Tan and Luca Nichetto for Bolon. Here, in a historic Milanese ballroom—once a small textile factory—a fantastical universe unfolds. Frescoes on the ceiling, an orangerie bathed in light, a courtyard where history meets the present. And in the midst of this scenery, Bolon’s woven world comes to life. It breathes, it pulses, it moves with the weight of imagination.What is design if not transformation? What is texture if not memory? And what is a space if not the sum of the stories we tell within it? Bolon has long been a pioneer of woven narratives—its tactile surfaces are not static; they whisper, they evolve, they invite.A shimmering creature, woven from ribbons, undulating like a river, rests between the forms. Half-memory, half-possibility. Beside it, a flamingo spreads its textile wings, as if ready to challenge the stillness of things. Curved legs, reminiscent of delicate architecture, catch the light in a dance of shadows and motion. A moment, a space, a story in the making.This is not an installation. It is a state of being.The creatures in Exodus are not just objects; they are manifestations of transformation. They exist in a world where woven surfaces are no longer just flooring, but an evolving entity—something fluid, alive, deeply interconnected. Here, materials escape their given function and take on new roles, whispering of an alternate reality where movement and structure dissolve into poetry. A floor becomes a landscape. A woven flooring becomes a body. A space becomes a living, breathing narrative.And what if these creatures could move? What if, at night, when the last visitor has left, they shift, rearrange, whisper in woven voices? Perhaps, by morning, the scene has changed. Perhaps, like the sea reshaping the shore, they have left subtle traces of their nocturnal wanderings. This is the magic of Exodus—Bolon elevates the overall experience of exhibition settings.Here, the impossible happens. Here, worlds are born. Here, we remember, we invent, we touch. We dream again.For three generations, Bolon has redefined woven craftsmanship. What began as a vision—to transform industrial waste into woven surfaces—has evolved into a pioneer of design, turning flooring into a medium. Exodus is the next step: a woven universe that does not merely change but transforms.JoAnn Tan, known for her theatrical stagings that bridge fashion and architecture, and Luca Nichetto, the Venetian master of storytelling through design, have united their visions. The result is a world not only to be seen but to be entered.Their journey to this collaboration was one of parallel paths. JoAnn’s world has always been one of spatial dramaturgy, where design is an act of narration, where materials act as protagonists in a larger-than-life performance. Luca, raised among the reflections of Murano glass and the ever-shifting waters of Venice, has always sought the emotional resonance in objects, their ability to hold memory, to create a sense of time and place. Exodus is where these two approaches converge, bringing a space to life with both theatricality and intimacy.In a small workshop in Northern Italy, prototypes of the creatures took form. Hands traced the contours of woven ribbons, testing their resilience, their softness, their ability to catch light. As the material arrived from Sweden, sketches evolved into structures. The fluid rhythm of JoAnn Tan’s meticulous craftsmanship echoed through the organic silhouettes destined for the Milanese ballroom. Each step in this journey—from concept to creation, from idea to installation—was a conversation between craft and imagination.To step into Exodus is to enter a place that is familiar yet unfamiliar, where past and future coexist in a delicate balance. It is a reminder that design is not about what is, but about what could be. That materials are not just substances, but possibilities. That a floor, so often overlooked, can be the foundation of an entirely new way of seeing.And perhaps, after leaving this space, visitors will find themselves looking differently at the world. Perhaps the lines between function and fantasy will blur, just a little. Perhaps a floor will no longer be just a surface, but an invitation to dream.An exodus. A dive. An awakening.At Milan Design Week 2025, Bolon is not only redefining design but also making us dream again. Here, flooring becomes a stage where the future is performed. Here, textiles are not a frame but a movement. And here, with a single step, everything changes.Exodus: a journey beyond realityApril 8 – 12, 2025, 10 AM – 8 PMApril 13, 2025, 10 AM – 5 PMViale Lombardia 56, Milan (view map)
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